Explore 10 key areas on how entrepreneurs can design education products and services that truly align with parents’ hopes while building successful businesses.
From Parent to Founder: Your Roadmap to a Successful Child-Centric Business
Thinking of starting a child-centric business? Discover practical tips tailored for parents building products or services for kids and their supporting adults — all while balancing family life and entrepreneurship.
From Skeptic to Superfan: How Social Proof Wins Over Customers
Social proof can be a superpower for your child-centric business. Learn why and best practices to turn customers from skeptic to superfan!
Knowing When to Bring in a Consultant: A Guide for Child-Centric Entrepreneurs and Small Businesses
An expert can fill important gaps in your child-centric business. Learn when it’s time to bring a consultant in and how to make the most of that resource.
Why Designing With Kids Beats Designing For Them: Tips for Child-Centric Creators
Explore why involving children in the design and development of child-centric products and services is crucial for success, and learn best practices for doing so in a respectful, safe, and impactful way.
From Playroom to Production: Why Parent Feedback Matters
Parent feedback when designing products for their kids is crucial. Learn why and how to do it right!
Pros and Cons of Offering a Child-Centric Service vs. a Product
It can seem daunting to decide on a product or service approach. Learn the pros and cons as you plan your child-centric business!
5 Best Child-Centric Markets for Entrepreneurs in 2025
Find out the most promising child-centric markets for entrepreneurs in 2025 based on potential revenue and market growth.
Holiday Marketing: Parents Want More Than ‘Toys’
Learn effective strategies to market your child-centric product to parents this holiday season.
‘Bells & Whistle’ Toys Can Undermine Children’s Learning
Learn about how toy design impacts children’s learning. Spoiler alert: It’s not with ‘bells and whistles’!